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The networking of vehicles with external systems or devices is one of the fastest growing topics in the automotive sector.
From retrieving vehicle data via smartphone to the individual configuration of the car: Connected Car features are a relevant competitive factor.
They offer car manufacturers the opportunity to interact with their customers.
THE TASK
Development of a central platform for the end user, from which all Mercedes me Connect services can be accessed, used and configured.
Daimler recognized this potential at an early stage and launched Mercedes me as early as 2014, an online service platform that acts as a central interface for every end user and every Mercedes model. From the very beginning, EXXETA has supported the platform's development and expansion with technical and methodical consulting services as well as intelligent software solutions.
This makes it possible to create one's own vehicle in the application, to manage conditions of use, active and available services and to display real-time data from the vehicle. Thus, depending on the type and equipment of a vehicle, for example the tank level, range or tire pressure can be displayed but services such as personalization, the Remote Vehicle Finder or opening and closing windows and doors can also be used.
In this way, we were able to make a valuable contribution to the networking between driver and vehicle as well as the linking of various systems for customer and vehicle data to create a close connection between vehicle, manufacturer, workshop, dealer and customer.
A prime example of the potential of digital change.
Mercedes me has now been rolled out in 44 countries and has developed into an independent brand in the Daimler universe. The number of users is already several million and continues to grow impressively, which confirms the enormous potential and the chosen orientation of the platform.
